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Labelling the Final Product

The labelling and packaging processes are crucial to bringing plant-based products to market and ensuring that consumers are informed about the product’s unique characteristics. 

Firstly, accurate ingredient labelling and nutritional information needs to be ensured. Adherence to local and international regulations regarding food labelling includes providing information on ingredient lists, allergens, batch coding, expiration dates, plant-based certifications, and serving size suggestions.

Furthermore, providing comprehensive nutritional information, including protein content, vitamins, minerals, and other relevant details will be required. It is also important that instructions on storage conditions and handling (e.g., freezing, cooking, and refrigeration) ensure that consumers maintain the product’s quality and safety. Lastly, market-informed packaging is essential for capturing consumer attention. The labelling and packaging process is not only about providing information but also about creating a trustworthy brand image.

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